Example Privacy Policy for a Moving Company in Michigan

A Michigan moving company can use the example below as a structured starting point for a website privacy policy. It is not legal advice, not a universal form, and not ready to publish unchanged. Replace every bracketed field, delete practices that do not apply, add practices that are missing, and have qualified Michigan counsel review the result before adoption.

A useful policy should match what the business actually does. That requires checking the quote form, call and text workflows, customer relationship management system, payment process, analytics, advertising, claims handling, storage partners, and any subcontractors. The FTC’s business data-security guide recommends mapping where personal information enters a business, where it is kept, who can access it, and when it is disposed of. That data map should come before the writing.

What to inventory before using the example

Moving companies often need more than a customer’s name and email. A quote may include origin and destination addresses, move dates, phone numbers, inventory descriptions, access instructions, and communications about fragile or high-value items. Payment providers, website logs, call systems, and analytics tools may create additional records.

Published Michigan mover policies illustrate why a company-specific inventory matters. High Quality Moving Company’s notice describes contact, address, payment, cookie, and analytics data, while Professional Movers.com’s policy covers information submitted by visitors, device data, service providers, marketing partners, and cookies. These are examples of market practice, not legal authority and not language to copy without verification.

Before editing the sample, document:

• every website form and the fields it collects;
• information received by phone, email, text, chat, video estimate, or in person;
• payment, financing, insurance, claims, storage, and background-check vendors;
• website hosting, CRM, analytics, advertising, mapping, call-tracking, and SMS tools;
• which employees, affiliates, agents, subcontractors, or destination partners receive customer data;
• actual retention periods for leads, quotes, contracts, invoices, claims, recordings, and marketing records;
• the contact method used to receive privacy questions or requests; and
• whether the site is directed to children or the business has actual knowledge that it collects information online from children under 13.

Fill-in example privacy policy

The annotations in italics explain what the business should verify. Remove them from the final reviewed policy.

Privacy Policy

Effective date: [Month Day, Year]

[Full legal company name] (“[short company name],” “we,” “us,” or “our”) provides [local/interstate moving, packing, storage, delivery, or other accurately listed services]. This Privacy Policy explains how we collect, use, disclose, and otherwise handle personal information when you visit [website URL], request a quote, communicate with us, or use services that link to this Policy.

Annotation: Identify the legal entity responsible for the data and define the channels covered. If employment applications, employee data, a mobile app, or a separate customer portal follow different practices, say whether they are outside this policy.

Information we collect

Depending on how you interact with us, we may collect:

• Contact information, such as your name, email address, telephone number, and mailing address.
• Move and service information, such as origin and destination addresses, requested dates, property access details, inventory or room descriptions, packing or storage needs, and special instructions you choose to provide.
• Transaction and account information, such as estimates, contracts, invoices, payment status, claims records, and customer-service history. [Payment card details are processed by [provider]; describe whether the company receives or stores any full card data.]
• Communications, including information in emails, texts, calls, chats, reviews, uploaded photos or documents, and other messages. [State whether calls are recorded and how notice or consent is handled, if applicable.]
• Device and website information, such as IP address, browser and device type, operating system, referring page, pages viewed, timestamps, and cookie or analytics identifiers.
• Information from other sources, such as referrals, property managers, real estate professionals, corporate relocation contacts, service partners, or publicly available sources, where applicable.

Please do not send sensitive information that we have not requested, such as Social Security numbers, medical details, or complete financial credentials, through a general quote form or ordinary email.

Annotation: Keep only categories the company truly collects. Identify any sensitive data that is necessary for claims, employment, financing, or regulated services and obtain counsel’s advice on the correct notice and safeguards.

How we use information

We may use personal information to:

• prepare and manage quotes, bookings, moves, deliveries, packing, or storage services;
• verify details, communicate about scheduling, and provide customer support;
• process payments, maintain business records, and handle complaints or claims;
• operate, secure, troubleshoot, and improve our website and services;
• prevent fraud, misuse, or security incidents;
• send service messages and, where permitted, marketing communications;
• measure website performance and understand how visitors use our site; and
• comply with applicable obligations, resolve disputes, and protect rights, safety, and property.

Annotation: Each purpose should connect to an actual data flow. Do not describe consent, a legal basis, or a marketing practice the company does not use.

When we disclose information

We may disclose personal information to the following categories of recipients when relevant:

• Service providers that support hosting, CRM, communications, scheduling, analytics, payment processing, accounting, document storage, security, or customer support.
• Moving and service partners, such as authorized agents, subcontractors, carriers, storage facilities, claims administrators, insurers, or destination partners needed to provide a requested service.
• Professional advisers and authorities, when reasonably necessary for legal, accounting, insurance, safety, fraud-prevention, or compliance purposes.
• Transaction participants in connection with a proposed or completed merger, financing, reorganization, sale of assets, or similar business event.
• Other recipients at your direction or with your permission.

[State accurately whether the company sells personal information, shares it for targeted advertising, or discloses it to lead generators or marketing partners. Do not say “we never sell” unless contracts and actual practices support that statement.]

Annotation: Name categories clearly enough to be useful. Review vendor contracts and embedded website tools; a third party may collect information directly even when the company does not receive a copy.

Cookies and analytics

We and our service providers may use cookies, pixels, tags, local storage, and similar technologies to keep the site working, remember preferences, understand traffic, measure performance, detect misuse, or support advertising [only if applicable]. The tools currently used include [list analytics, advertising, chat, mapping, video, and call-tracking providers]. These providers may collect device and activity information under their own terms.

You can adjust browser settings to block or delete cookies. Blocking some technologies may affect site features. [Describe any cookie banner, preference center, Global Privacy Control response, or provider opt-out that the site actually supports.]

Annotation: Scan the live site rather than relying on an old vendor list. Classify essential, analytics, and advertising tools accurately, and have counsel determine which choices or disclosures apply to the company’s audience.

Data retention

We retain personal information for as long as reasonably necessary for the purposes described in this Policy, including providing services, maintaining appropriate business and transaction records, resolving disputes, enforcing agreements, and meeting applicable obligations. Retention depends on the type of record and why it is held. Our current schedule is: [insert reviewed periods or criteria for leads and quotes], [contracts and invoices], [claims], [call or video records], [website analytics], and [marketing suppression records]. When information is no longer needed, we take steps to delete, destroy, or de-identify it as appropriate.

Annotation: Replace generalities with a defensible schedule or clear criteria. The FTC guide advises businesses not to collect sensitive data they do not need and to keep necessary information only as long as there is a business or legal reason.

Security

We use administrative, technical, and physical safeguards designed for the nature of the information we handle. These may include [access controls, staff training, encryption, multifactor authentication, secure disposal, vendor review, backups, and incident-response procedures that are actually in place]. No transmission or storage method is completely secure, so we cannot guarantee absolute security.

The Michigan Department of Labor and Economic Opportunity’s business guidance recommends limiting access to employees who need personal information and keeping business records secure. Michigan’s Identity Theft Protection Act breach-notice section also makes incident planning a matter to review with Michigan counsel; whether and how its requirements apply depends on the facts.

Annotation: State only safeguards the company can substantiate. A privacy policy is not a substitute for a written security and incident-response program.

Your choices and requests

You may unsubscribe from marketing emails by using the link in the message and may request that marketing texts stop by following the instructions provided with those texts. Service communications may still be needed to complete a booked move or respond to a request.

Depending on applicable law and our practices, you may ask about, access, correct, or delete certain personal information, or request another available privacy choice. Submit a request by [privacy email, web form, telephone number, and mailing address]. We may need to verify the request and may retain information when permitted or required.

Annotation: Counsel should tailor this section to the jurisdictions served, the company’s thresholds and activities, and its request-verification process. Do not promise a right or response deadline the company cannot honor.

Children’s privacy

Our website and services are intended for a general audience and are not directed to children under 13. We do not knowingly collect personal information online from children under 13. If you believe a child has provided personal information to us, contact us at [privacy contact] so we can review the situation.

The FTC explains that COPPA can cover child-directed online services and general-audience services with actual knowledge that they collect personal information from children under 13. A company that may be covered needs specific legal review rather than relying on the paragraph above.

Annotation: Confirm the site’s audience, content, forms, plug-ins, and actual collection. Do not claim COPPA compliance merely because the policy says the site is not intended for children.

Third-party sites and services

Our site may link to services we do not control. Their privacy practices are governed by their own notices. Review the privacy terms of payment, mapping, review, social media, storage, or partner services before providing information to them.

Changes to this Policy

We may update this Policy as our services or information practices change. We will post the revised version here and update the effective date. [Describe any additional notice the company will actually provide for material changes.]

Contact us

[Full legal company name]
[Street or mailing address]
[Privacy email]
[Telephone number]
[Web request form, if available]

Final review checklist

Before publication, compare every sentence with the live website and operations. Confirm the legal entity and contact details; data categories and purposes; every analytics, advertising, communications, and payment tool; all recipient categories; retention rules; implemented safeguards; request workflow; children’s-data facts; and the effective date. Remove the annotations and bracketed fields only after the replacement language is accurate.

Most importantly, ask qualified Michigan counsel to review the completed policy alongside vendor contracts, service areas, marketing practices, and the company’s data map. This example organizes the questions; it does not decide which federal, Michigan, or other state requirements apply.